Aston Martin Racing Announces new Sponsor in Spectacular Fashion

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On Wednesday Aston Martin Racing announced a new sponsor in spectacular fashion on the eve of the first round of the FIA World Endurance Championship in Silverstone this weekend.

Drivers Darren Turner and Marco Sørensen were on hand as the number 95 car reached new heights, pun intended, as the team announced a new global partnership with London property developer Mount Anvil. Managing director John Gaw was also on site to field questions as the team celebrated their unique collaboration – a global first between Aston Martin Racing and a specialist property developer.

The number 95 Aston may be standing tall on top Mount Anvil’s skyscraper building in Canary Wharf, but will the team be able to mount a challenge in this years WEC? With Ferrari, Porsche and Corvette all returning as fierce competitors along with two new Ford GTs to contend with, the British team have a tall task ahead of them. Nevrtheless, the team enters its twelfth year of competition, will field a three-car campaign in this year’s World Endurance Championship (WEC) and 24 Hours of Le Mans; two contesting the GTE Pro class and a single entry in GTE Am. The three entries will look to extend the brand’s 23 overall wins in FIA WEC; more than any other manufacturer.

LastWordOnSports was sent the video which sees Londoners and visitors to Canary Wharf being treated to the unusual sight as they looked up at the skyline, as a race car was lifted more than 300 feet into the air as part of the spectacle. Watch how they did it and also hear how lead driver Darren Turner thinks the team will do this year, after a below par 2015 performance where they scored just one podium finish in Bahrain, the final round, finishing third.