More Signs of Strength for the NFL

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The National Football League is hard to beat when it comes to raw brand power. This past week has shown more signs of strength for the NFL. More Signs of Strength for the NFL The first such positive headline is a partnership with Cirque de Soleil. The two entities will build a theater in Manhattan […] READ MORE




The Chicago Cubs Blueprint for Billions

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The name of the game in Major League Baseball is diversification, and the Chicago Cubs blueprint for doing exactly that is coming together. The Chicago Cubs Blueprint for Billions Improvements to the on-field product have been ongoing and seem to be panning out. While becoming a perennial National League Central division contender would help improve […] READ MORE


Big 10 Broadcasting Revenue set to Triple

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Thanks to ESPN, Big 10 broadcasting revenue is on the verge of becoming ridiculously lucrative. Big 10 Broadcasting Revenue set to Triple Sports Business Journal reported Monday morning that ESPN agreed to keep its half of the conference’s broadcasting rights. Fox owns the other half. It only gets sweeter for the Big 10, however. CBS […] READ MORE


New York DFS Bill Looks like a Winner

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New York residents, you might be able to play daily fantasy sports again soon. A New York DFS bill was passed Sunday morning by the state legislature. New York DFS Bill Looks like a Winner If Governor Andrew Cuomo signs the bill – or takes no action on it for 10 days – sites like DraftKings […] READ MORE


College Presidential Pay Creates Issues

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A Wall Street Journal report presents facts about college presidential pay that, in light of other facts, raises several questions. College Presidential Pay Creates Issues The report lists examples of annual salaries and perks, provided to presidents at private and public universities. Among these perks are: Six-figure annual retirement fund contributions Chauffeur and car Paid […] READ MORE


LSU Licensing Extension is a Sign of Things to Come

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A new LSU licensing extension isn’t really that newsworthy. It makes sense for both the Collegiate Licensing Company and Louisiana State University. What’s interesting is the potential changes in college football that this deal could be signaling. LSU Licensing Extension is a Sign of Things to Come Licensing contracts are simple. Instead of LSU spending […] READ MORE


Oakland Raiders Las Vegas Move Muddled by NHL

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The already-precarious situation of an Oakland Raiders Las Vegas move has become more entangled. Oakland Raiders Las Vegas Move Muddled by NHL When the National Hockey League announced where it was expanding, questions about how that would affect the Raiders became legitimate. These include: Can Las Vegas sustainably support two professional sports franchises? Was the […] READ MORE


Esurance Sponsorship with MiLB Changes the Game

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The game for Minor League Baseball and its 244 teams is about to change because of a multi-year Esurance sponsorship with MiLB. Esurance Sponsorship with MiLB Changes the Game Local communities have been the focus of marketing for MiLB teams in the past. Sharing a national sponsor with Major League Baseball for the first time allows these clubs to […] READ MORE