How Lamport Stadium became ‘Rugby central’ of the Americas

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Lamport Stadium, in Toronto, Canada, has a strange history. For most of its history the stadium has been largely unused. It has now become the ‘rugby central’ for the Americas. Eric Perez, founder of the Toronto Wolfpack gives a brief history of Lamport Stadium. “It started out as an insane asylum, and then it was […] READ MORE


Toronto Wolfpack promoted to Super League

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Saturday, October 5 is a day no Wolfpack fan will ever forget. It was the day that saw the Toronto Wolfpack promoted to the Super League. A day that the Wolfpack achieved their key ambition; of achieving tier-one Super League elevation within their short four-year history. According to ESPN, Eric Perez’s main goal was to […] READ MORE


Toronto Wolfpack successful Marketing Campaign proven on-field

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Prior to the team’s home Betfred Championship final match on October 5, we look at the what a great job marketing the Toronto Wolfpack did to grow their brand Developing a franchise from the ground up, the Toronto Wolfpack engaged their fans through several initiatives; including introducing themselves through YouTube and publicizing local rugby players […] READ MORE