{"id":97788,"date":"2021-08-07T12:01:20","date_gmt":"2021-08-07T16:01:20","guid":{"rendered":"https:\/\/lastwordonsports.com\/prowrestling\/?p=97788"},"modified":"2021-08-07T12:01:20","modified_gmt":"2021-08-07T16:01:20","slug":"nxt-babyfaces-arent-being-built","status":"publish","type":"post","link":"https:\/\/lastwordonsports.com\/prowrestling\/2021\/08\/07\/nxt-babyfaces-arent-being-built\/","title":{"rendered":"NXT Babyfaces Aren&#8217;t Being Built &#8211; and That\u2019s a Problem"},"content":{"rendered":"<p>Former <strong>NXT<\/strong> North American champion <strong>Bronson Reed<\/strong> was one of a handful of <strong>World Wrestling Entertainment<\/strong> Superstars <a href=\"https:\/\/lastwordonsports.com\/prowrestling\/2021\/08\/06\/bronson-reed-mercedes-martinez-released-wwe\/\" target=\"_self\">recently released<\/a><em>.<\/em> NXT\u2019s fortunes seem to have dwindled, in the wake of WWE\u2019s budget cuts, from its push in 2019-20 as a legitimate third brand of WWE\u2019s television product to a territory in limbo. The sacrifice of its talent, as its status becomes ever more undefined, has seen releases from the black and gold brand earlier this year, but the release of Reed comes as a rather jolting surprise. It also sheds light on the issue concerning NXT babyfaces.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"338\" class=\"size-full wp-image-97763 alignnone\" src=\"https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2021\/08\/bronson-reed-mercedes-martinez-released-wwe.jpg\" alt=\"Bronson Reed Released\" srcset=\"https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2021\/08\/bronson-reed-mercedes-martinez-released-wwe.jpg 600w, https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2021\/08\/bronson-reed-mercedes-martinez-released-wwe-300x169.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2><strong>NXT Babyfaces Aren&#8217;t Being Built<\/strong><\/h2>\n<p>Reed only recently <a href=\"https:\/\/lastwordonsports.com\/prowrestling\/2021\/06\/29\/isaiah-swerve-scott-nxt-north-american-championship\/\" target=\"_self\">dropped the North American title to <strong>Isaiah \u201cSwerve\u201d Scott<\/strong><\/a> of the <strong>Hit Row <\/strong>stable, in June, after winning it in a steel cage match against <strong>Johnny Gargano<\/strong> in May. His win was celebrated as a hard-won and deserving achievement after fourteen years of hustle, and a boon for his home country, Australia, as Reed is the first Australian-born winner of the belt. After collecting the proverbial roses from his big win, Reed stayed on top of the card long enough to briefly team up with babyface tag team champions <strong>MSK <\/strong>against heel stable <strong>Legado Del Fantasma<\/strong> at <strong><em>NXT Takeover: In Your House<\/em><\/strong> in June.<\/p>\n<p>Then, his push, title, and feud with Legado Del Fantasma were all transferred to Scott and Hit Row. Reed\u2019s easygoing charisma, subtle humor, and chemistry with his allies, MSK, were all snuffed, as Scott\u2019s stable rose. In many ways, the hip hop inspired stable seems to function as a <strong>D-Generation X<\/strong> for the TikTok generation: Swerve, like <strong>Shawn Michaels<\/strong> leading into DX\u2019s first 1997 inception, is the (to borrow a phrase from novelist Francesca Lia Block) slinkster cool leader and visage of the group, the nexus of a motley crew of rebellious agitators who find themselves cast as antiheroes in their war against legacy luchador <strong>Santos Escabar<\/strong> and his clique, another heel faction.<\/p>\n<p>There is little room for faces like Reed in the morally ambiguous, heel vs. heel stories that <strong>Paul \u201cTriple\u201d Levesque<\/strong> and company prefer to craft at NXT, stories driven by morally gray heroes and their ambitious pursuits. NXT, as Levesque\u2019s theme song once intoned, is \u201call about the game, and how you play it.\u201d Babyfaces require a different narrative to become viable long-term stars: \u2018good vs evil\u2019 may sound a bit trite and lofty, but truly such stories boil down to perseverance against cunning, the will of a pure heart against a conniving mind or brute force, an underdog versus a credible antagonistic force.<\/p>\n<p><a id=\"rdJ3tT9NQK9p03jHm-GYRA\" class=\"gie-single\" style=\"color: #a7a7a7; text-decoration: none; font-weight: normal !important; border: none; display: inline-block;\" href=\"http:\/\/www.gettyimages.com\/detail\/1149277379\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">Embed from Getty Images<\/a><script>window.gie=window.gie||function(c){(gie.q=gie.q||[]).push(c)};gie(function(){gie.widgets.load({id:'rdJ3tT9NQK9p03jHm-GYRA',sig:'5q5NteFXih1xS3IBM2C1yDT8oWYp_bDw24jemH3vTiQ=',w:'594px',h:'396px',items:'1149277379',caption: true ,tld:'com',is360: false })});<\/script><script src='\/\/embed-cdn.gettyimages.com\/widgets.js' charset='utf-8' async><\/script><\/p>\n<h3><strong>How Others Have Been Doing It<\/strong><\/h3>\n<p><strong>AEW <\/strong>pit its current cornerstone face, <strong>Cody Rhodes, <\/strong>whose persona has steadily become more and more grounded in a timely message of progressive, inclusive patriotism, against the anti-American arrogance of <strong>Anthony Ogogo<\/strong> and the diabolic malevolence of <strong>Malakai\u00a0 Black, <\/strong>collectively raising viewers\u2019 blood pressure as Rhodes teased his retirement after a loss to Black.<\/p>\n<p>Where celebrity and character work meet, lies Rhodes\u2019s appeal, and <strong>Tony Khan<\/strong>\u2019s team milk all they can out of it; \u00a0his \u201cAmerican Dream\u201d promo, in the run-up to facing Ogogo, especially touched an actual emotional chord with the audience, as the USA reckons with its history and future after several seismic social crises. Some things in life are bigger than ambition, and more compelling than schemes, betrayals, and personal fallings-out, and pro wrestling\u2019s babyface heroes once stood shoulder to shoulder with comic book and film franchise heroes in representing the ideals that society grasps for, and individuals wish to articulate, emulate, and imbue.<\/p>\n<p>By contrast, NXT babyfaces follow one of two patterns, neither of which lead to long-term growth as credible singles stars. Reed and <strong>Leon Ruff, <\/strong>who was also released on August 6, both had their \u2018aw shucks!\u2019 moment in the spotlight, smiling big after winning the North American championship, then quickly had their push swept out from under their feet as the title went to a more popular heel, in Ruff\u2019s case Johnny\u00a0 Gargano. Or, like <a href=\"https:\/\/lastwordonsports.com\/prowrestling\/2021\/06\/13\/ember-moon-second-nxt-run\/\" target=\"_self\"><strong>Ember Moon<\/strong><\/a> and <strong>Zoey Stark, <\/strong>they\u2019re placed on a tag team, not given a chance to develop as characters in their own right.<\/p>\n<p><iframe loading=\"lazy\" title=\"Kyle O\u2019Reilly snaps on Adam Cole with steel chair: WWE NXT, July 27, 2021\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/A4CEjVGpSR4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h2><strong>In Closing<\/strong><\/h2>\n<p>Of course, there is <strong>Kyle O\u2019Reilly, <\/strong>who has been the default \u2018good brother\u2019 in his and <strong>Adam Cole\u2019s <\/strong>Cain and Abel storyline, is still in the midst of a decent push that has showcased his technical grappling skills in stand out matches such as his bout against <strong>Kushida. <\/strong>However, it has been reported that Cole\u2019s contract has lapsed and his future with WWE is to be determined after <em>SummerSlam.<\/em> If Cole leaves WWE altogether, he could take any interest in continuing to invest O\u2019Reilly as a face hero with him, out the door. While WWE\u2019s budget cuts have lately been NXT\u2019s undoing, its own uneven bent towards heels and tweeners also chips away at its viability.<\/p>\n<p><em>Stay tuned to the\u00a0<a href=\"https:\/\/lastwordonsports.com\/prowrestling\/\" target=\"_self\">Last Word on Pro Wrestling<\/a>\u00a0for more on this and other stories from around the world of wrestling, as they develop. You can always count on LWOPW to be on top of the major news in the wrestling world, as well as to provide you with analysis, previews, videos, interviews, and editorials on the wrestling world. You can check out an almost unlimited array of WWE content on the\u00a0<a href=\"https:\/\/watch.wwe.com\/\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">WWE Network<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.peacocktv.com\/watch\/home\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">Peacock<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Former NXT North American champion Bronson Reed was one of a handful of World Wrestling Entertainment Superstars recently released. NXT\u2019s fortunes seem to have dwindled, in the wake of WWE\u2019s budget cuts, from its push in 2019-20 as a legitimate third brand of WWE\u2019s television product to a territory in limbo. The sacrifice of its [&hellip;]<\/p>\n","protected":false},"author":3715,"featured_media":97793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","sfio_featured_image":false,"sfio_embed_code":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[2192,4,5],"tags":[84,5395,119,190,343,4903,7827,7264,395,7298],"class_list":["post-97788","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wrestling","category-wwe","category-nxt","tag-adam-cole","tag-bronson-reed","tag-ember-moon","tag-kushida","tag-kyle-oreilly","tag-leon-ruff","tag-malakai-black","tag-msk","tag-shawn-michaels","tag-zoey-stark"],"modified_by":"Robbie Sutter","_links":{"self":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts\/97788","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/users\/3715"}],"replies":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/comments?post=97788"}],"version-history":[{"count":0,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts\/97788\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/media\/97793"}],"wp:attachment":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/media?parent=97788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/categories?post=97788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/tags?post=97788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}