{"id":144112,"date":"2025-10-16T08:30:38","date_gmt":"2025-10-16T12:30:38","guid":{"rendered":"https:\/\/lastwordonsports.com\/prowrestling\/?p=144112"},"modified":"2025-10-16T04:39:31","modified_gmt":"2025-10-16T08:39:31","slug":"how-aew-has-changed-employment-for-wrestlers-in-the-industry","status":"publish","type":"post","link":"https:\/\/lastwordonsports.com\/prowrestling\/2025\/10\/16\/how-aew-has-changed-employment-for-wrestlers-in-the-industry\/","title":{"rendered":"How AEW Has Changed Employment for Wrestlers in the Industry"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It\u2019s healthy in any industry to have more than one outlet. No one company should be a monopoly. In AEW\u2019s case, it\u2019s been a boon in many aspects. It gave fans more of a space to broaden their horizons while providing an accessible alternative to WWE. It addressed several other markets that were previously neglected, most notably serving as a new major television promotion in North America.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, most importantly, it\u2019s lent wrestlers a huge opportunity to make the best of themselves. All by simply being elite.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As such, I thought it\u2019d be pretty neat and important to document exactly how AEW has changed things in this regard. It may be apparent to some, but it needs to be addressed.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Jumping Ship from WWE<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">In the 2010s, the giant that stood as the biggest pillar in pro wrestling grew stagnant. Only the top stars were doing well and were set. To that extent, they were essentially lifers. Further down the card, though, were wrestlers with untapped potential. In the ring, wrestlers who\u2019d previously put on classic matches in smaller venues on the independent scene were performing for so little in return. Even their charisma paid little dividends.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For what WWE was going for, and to an extent is still somewhat going for, this wasn\u2019t quite a fit. Sure, they might get an LA Knight or a Jacob Fatu or a Gunther who\u2019ve exceeded expectations farther than they would under its previous regime. In that respect, they\u2019re doing well. But AEW operates under a different system. While they\u2019ve vastly improved the charisma and promo levels in their talents, AEW has a semi-great reputation for rewarding work rate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That isn\u2019t to say that\u2019s the case for everyone. Sometimes people are lost in the shuffle, or others view it only as a stepping stone to return to WWE. In that sense, it\u2019s an image rehabilitator. In the case of other wrestlers, those who have stayed loyal to the company have seen immeasurable success. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">F<\/span><span style=\"font-weight: 400;\">or instance, <a  href=\"https:\/\/www.si.com\/fannation\/wrestling\/aew\/toni-storm-reveals-major-issue-with-her-run-in-wwe\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">Toni Storm has reinvented herself<\/a> as something timeless, far from the woman who got pied in the face on SmackDown. Swerve Strickland is twice the size he was as Isiah &#8220;Swerve&#8221; Scott, both in physical form and levels as a performer.\u00a0 Others might not have reached such levels, but odds are, they\u2019re doing better in a place where they wouldn\u2019t have in their previous place of employment.<\/span><\/p>\n<figure id=\"attachment_144147\" aria-describedby=\"caption-attachment-144147\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-144147 size-large\" src=\"https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28-1024x576.jpg\" alt=\"An AEW graphic featuring Toni Storm.\" width=\"640\" height=\"360\" srcset=\"https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28-1024x576.jpg 1024w, https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28-300x169.jpg 300w, https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28-768x432.jpg 768w, https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28-1536x864.jpg 1536w, https:\/\/lastwordonsports.com\/prowrestling\/wp-content\/uploads\/sites\/15\/2025\/10\/22-28.jpg 1920w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-144147\" class=\"wp-caption-text\">Photo Credit: AEW<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">And where a change of scenery would have made a difference for them, imagine those who formerly couldn\u2019t even pay their bills or rent on time getting the same chance.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Hope for the Independent Hopefuls<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Immediately, I\u2019m sure almost everyone reading this will think of Eddie Kingston and his fiery debut against TNT Champion Cody Rhodes. How he strutted into Daily\u2019s Place, dropping a level of vitriol most fans weren\u2019t used to, especially on national television. It instantly put him on the map. I\u2019m sure others could point out how it elevated wrestlers like Ricky Saints (formerly known as Ricky Starks), Kyle Fletcher, MJF, and Darby Allin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it\u2019s Kingston and <\/span><a  href=\"https:\/\/x.com\/WrestleTalk_TV\/status\/1978442545102217566\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">recent comments by Powerhouse Hobbs<\/span><\/a><span style=\"font-weight: 400;\"> that inspired this article. Hobbs, in a recent interview with The Drive &#8211; 96.5 The Fan, featured him retelling how he joined the roster. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Initially hesitant, Hobbs took a few hours to respond, not believing the offers by QT Marshall and Cody Rhodes to join AEW to be legitimate. It\u2019s understandable, him having been laid off from his full-time job and unable to find work\u2014this was in 2020, when the COVID-19 pandemic started.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Needless to say, AEW\u2019s been life-changing for pro wrestlers. Considering the current job market in the 2020s, finding employment is rough. Moving from unemployment to stardom could possibly be years, maybe months, after signing a contract; a true Cinderella story. Your talent is your glass slipper.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The Wrestling Employment Environment of 2025<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Recalling the current plight of Ridge Holland, it\u2019s not like WWE\u2019s some conveyor belt of money and fame. NXT and NXT UK talent in the past struggled to pay bills on time. Even under such a big name. Far from swimming in a sea of money like Scrooge McDuck. That\u2019s not even considering the WWE ID and EVOLVE situation, where <a href=\"https:\/\/lastwordonsports.com\/prowrestling\/2025\/10\/11\/wwe-releases-wes-lee-along-with-8-other-names\/\" target=\"_self\">multiple indie hopefuls were released from their contracts<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of these releases, some have announced their retirement, such as Zara Zakher and Jamar Hampton. After being so close to the heights they\u2019d longed for, it has to be soul-crushing. Most wrestlers, after a WWE release, often have lingering effects, changing who they are on a fundamental level.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The pay for WWE ID, EVOLVE, and NXT is at a point where talent view their time in the company as a net negative, financially. Jasmyn Nyx herself willingly opted out of renewing her NXT contract. In times where people can make money online doing what their hearts desire, is it really worth it? Talents are seeing themselves as no longer needing the name of WWE.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019m not implying that AEW had a direct part in it. AEW might not have had a part in it at all whatsoever. But the landscape is changing. Times are different.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What Comes Next?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s excellent that AEW is in a place where prospects can see it as an institution to become a star or at least stay on top of finances. And it\u2019s excellent that talents know when they can walk away from WWE, or that some can find a way to land a nice place on the card. The long-term effects of AEW\u2019s existence have changed a stagnant industry, and this is one of many facets.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In time, however, I suspect that another major United States promotion is due to crop up. Backed by another billionaire or corporation, I envision a network that treats professional wrestling as a viable means of entertainment worth investing in. That\u2019s the American hope, these days, to land somewhere spectacular in the face of persistent adversity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But that\u2019s not concrete; nothing\u2019s set in stone. The closest we\u2019ll have is TNA. In the meantime, the more AEW takes chances on unknown and unrecognized talent, the better off the industry is.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You never know who is going to break out, and whose life will change.<\/span><\/p>\n<p><strong>More From LWOS Pro Wrestling<\/strong><\/p>\n<p><em>Header photo \u2013 AEW \u2013 Stay tun<\/em><em>ed to the\u00a0<a href=\"https:\/\/lastwordonsports.com\/prowrestling\/\" target=\"_blank\" data-auth=\"NotApplicable\" data-linkindex=\"1\" target=\"_self\">Last Word on Pro Wrestling<\/a> for more on this and other stories from around the world of wrestling, as they develop. <\/em><em>You can always count on LWOPW to be on top of the major news in the wrestling world. As well as to provide you with analysis, previews, videos, interviews, and editorials on the wrestling world.\u00a0 You can catch AEW Dynamite on Wednesday nights at 8 PM ET on TBS. AEW Collision airs Saturday at 8 pm Eastern on TNT. More AEW content available on their\u00a0<a href=\"https:\/\/www.youtube.com\/@AEW\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">YouTube<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s healthy in any industry to have more than one outlet. No one company should be a monopoly. In AEW\u2019s case, it\u2019s been a boon in many aspects. It gave fans more of a space to broaden their horizons while providing an accessible alternative to WWE. It addressed several other markets that were previously neglected, [&hellip;]<\/p>\n","protected":false},"author":5361,"featured_media":144146,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","sfio_featured_image":false,"sfio_embed_code":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[4677,6,2192],"tags":[7238],"class_list":["post-144112","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aew","category-north-america","category-wrestling","tag-powerhouse-hobbs"],"modified_by":"Michael Joseph Sugue, Manager","_links":{"self":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts\/144112","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/users\/5361"}],"replies":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/comments?post=144112"}],"version-history":[{"count":5,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts\/144112\/revisions"}],"predecessor-version":[{"id":144148,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/posts\/144112\/revisions\/144148"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/media\/144146"}],"wp:attachment":[{"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/media?parent=144112"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/categories?post=144112"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lastwordonsports.com\/prowrestling\/wp-json\/wp\/v2\/tags?post=144112"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}