{"id":2343,"date":"2026-03-03T01:23:40","date_gmt":"2026-03-03T01:23:40","guid":{"rendered":"https:\/\/lastwordonsports.com\/media\/?p=2343"},"modified":"2026-03-03T01:23:40","modified_gmt":"2026-03-03T01:23:40","slug":"championship-week-shakeup-espn-prioritizes-big-12-and-sec-leaves-acc-in-the-shadows-for-second-straight-year","status":"publish","type":"post","link":"https:\/\/lastwordonsports.com\/media\/sports-media\/championship-week-shakeup-espn-prioritizes-big-12-and-sec-leaves-acc-in-the-shadows-for-second-straight-year\/","title":{"rendered":"Championship Week Shakeup: ESPN Prioritizes Big 12 and SEC, Leaves ACC in the Shadows for Second Straight Year"},"content":{"rendered":"<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">As the 2025-26 college basketball regular season hurtles toward its dramatic conclusion, ESPN is gearing up for an action-packed <em>Championship Week<\/em>, emphasizing high-stakes tournaments in the Big 12 and SEC while notably sidelining the ACC for the second consecutive year. This strategic focus underscores the network&#8217;s evolving priorities in a landscape where conference strength and media rights play pivotal roles.<\/span><\/span><\/span><\/div>\n<h2>Is the ACC taking a backseat at ESPN?<\/h2>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">With the final regular-season episode of <\/span><em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">College GameDay<\/span><\/span><\/em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> set for Cameron Indoor Stadium on March 7, where top-ranked Duke hosts No. 18 North Carolina, ESPN&#8217;s coverage promises to blend star power, onsite immersion, and expert analysis as March Madness looms.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Now in its 22nd season, <\/span><em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">College GameDay<\/span><\/span><\/em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> remains the gold standard for pregame hype, hosted by Emmy Award winner Rece Davis alongside analyst Jay Bilas (a Curt Gowdy Media Award recipient), two-time ACC Coach of the Year Seth Greenberg, and former national champion Jay Williams. For this finale, analyst <a href=\"https:\/\/lastwordonsports.com\/media\/sports-media\/espn-is-gambling-on-womens-sports-to-replace-sunday-night-baseball\/\" target=\"_self\">Andraya Carter<\/a> and insider Pete Thamel will contribute remotely, adding depth to the breakdowns. <\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Carter&#8217;s remote role here is noteworthy, as she won&#8217;t participate in ESPN&#8217;s broader Championship Week coverage, likely due to her commitments to women&#8217;s college basketball\u2014a growing pillar of the network&#8217;s programming. This decision highlights ESPN&#8217;s balancing act between men&#8217;s and women&#8217;s hoops, ensuring comprehensive coverage across genders without overextending talent.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">The heart of ESPN&#8217;s <em>Championship Week<\/em> ramps up with back-to-back days of onsite studio programming at the Big 12 and SEC Championships on March 14-15. In Kansas City at T-Mobile Center, <\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">College GameDay<\/span><\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> makes its inaugural visit to the Big 12 Championship Game on Saturday, March 14, at noon ET on ESPN\u2014its first trip to the tournament since 2006. This marks a significant milestone, reflecting the Big 12&#8217;s rising prominence in the national conversation.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">ANOTHA&#8217; ONE \u261d\ufe0f<\/p>\n<p>We&#8217;re thrilled to host our friends <a  href=\"https:\/\/twitter.com\/CollegeGameDay?ref_src=twsrc%5Etfw\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">@CollegeGameDay<\/a> for a FOURTH time in 2026 at the Phillips 66 Big 12 Men&#8217;s Basketball Tournament Championship Game. <a  href=\"https:\/\/t.co\/d2VuHj4X0V\" target=\"_blank\" rel=\"noopener noreferrer\">pic.twitter.com\/d2VuHj4X0V<\/a><\/p>\n<p>\u2014 Big 12 Conference (@Big12Conference) <a  href=\"https:\/\/twitter.com\/Big12Conference\/status\/2027119744885694553?ref_src=twsrc%5Etfw\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">February 26, 2026<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Studio coverage tips off Saturday with Davis, Williams, and Greenberg anchoring from the venue, building anticipation for the championship tip-off at 6 p.m. ET. Calling the action will be ESPN&#8217;s premier broadcast duo: Dan Shulman on play-by-play, Bilas providing color commentary, and Kris Budden reporting from the sidelines.<\/span><\/span><\/span><\/div>\n<h3>No Jon Sciambi and Fran Fraschilla for ESPN&#8217;s TV call of the Big 12 Championship<\/h3>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">However, this announcer assignment has stirred discontent among some Big 12 faithful. Longtime voices Jon Sciambi and Fran Fraschilla, who have become synonymous with the conference&#8217;s broadcasts, won&#8217;t helm the championship game. Fraschilla, in particular, will shift to the ESPN Radio national call, a move that echoes the 2023 controversy when he was sidelined in favor of Dick Vitale, sparking widespread outrage. <\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Fans argue that Sciambi and Fraschilla&#8217;s deep familiarity with Big 12 nuances offers an irreplaceable authenticity, even as ESPN deploys its &#8220;A&#8221; team of Shulman and Bilas. This reshuffling speaks to the network&#8217;s push for national appeal over regional loyalty, but it risks alienating core viewers who value continuity.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Shifting south to Nashville&#8217;s Bridgestone Arena, ESPN&#8217;s team relocates for Sunday&#8217;s SEC Championship coverage. <\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">College Basketball Live<\/span><\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> airs at noon ET on <a  href=\"https:\/\/www.espn.com\/\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">ESPN<\/a>, with Davis hosting alongside Bilas, Greenberg, and Williams, supplemented by Thamel&#8217;s onsite reporting. The game tips at 1 p.m. ET, again featuring Shulman, Bilas, and reporter Alyssa Lang. <\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">This dual-focus on the Big 12 and SEC makes strategic sense\u2014these conferences boast deeper talent pools and more consistent national contenders compared to others. Yet, the glaring omission of <\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">College GameDay<\/span><\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> and the Shulman-Bilas tandem from the ACC Tournament for the second straight year raises eyebrows. ESPN&#8217;s relationship with the ACC has soured in recent years, amid conference realignment rumors, revenue disparities, and legal skirmishes over media rights. <\/span><\/span><\/span><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">While prioritizing stronger leagues aligns with viewer demand, it fuels speculation about the ACC&#8217;s diminishing stature in ESPN&#8217;s portfolio, especially as the network holds exclusive rights to the tournament but opts for subdued coverage.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Championship Week culminates with Selection Sunday on March 15, where ESPN&#8217;s <\/span><em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274 r-36ujnk\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">Bracketology<\/span><\/span><\/em><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\"> special at 7 p.m. ET dissects the NCAA Tournament&#8217;s Field of 68. Originating live from Bridgestone Arena Plaza (open to fans, weather permitting), this post-bracket reveal promises immediate reactions, seeding debates, and bubble team analyses from ESPN&#8217;s top minds. It&#8217;s a fitting capstone to a week that not only crowns conference champions but also sets the stage for the Big Dance.<\/span><\/span><\/span><\/div>\n<div><\/div>\n<div><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1adg3ll r-1g7jtus r-1x3r274\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3\"><span class=\"css-1jxf684 r-bcqeeo r-1ttztb7 r-qvutc0 r-poiln3 r-1x3r274\">In an era of conference upheaval, ESPN&#8217;s <em>Championship Week<\/em> strategy reflects broader trends: investing in powerhouses like the Big 12 and SEC to maximize ratings and relevance. However, the ACC&#8217;s reduced spotlight and announcer controversies underscore potential fractures. As fans tune in, the coverage will undoubtedly deliver thrills, but it also invites reflection on how media giants shape the sport&#8217;s narrative. With March Madness on the horizon, ESPN&#8217;s choices could influence perceptions of conference hierarchies for years to come.<\/span><\/span><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>As the 2025-26 college basketball regular season hurtles toward its dramatic conclusion, ESPN is gearing up for an action-packed Championship Week, emphasizing high-stakes tournaments in the Big 12 and SEC while notably sidelining the ACC for the second consecutive year. This strategic focus underscores the network&#8217;s evolving priorities in a landscape where conference strength and [&hellip;]<\/p>\n","protected":false},"author":5665,"featured_media":2348,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","sfio_featured_image":false,"sfio_embed_code":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[396,267,264,238],"tags":[75],"class_list":["post-2343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disney","category-espn","category-news","category-sports-media","tag-featured"],"modified_by":"Steve Carney","_links":{"self":[{"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/posts\/2343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/users\/5665"}],"replies":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/comments?post=2343"}],"version-history":[{"count":3,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/posts\/2343\/revisions"}],"predecessor-version":[{"id":2349,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/posts\/2343\/revisions\/2349"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/media\/2348"}],"wp:attachment":[{"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/media?parent=2343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/categories?post=2343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lastwordonsports.com\/media\/wp-json\/wp\/v2\/tags?post=2343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}