{"id":438175,"date":"2026-05-25T20:31:45","date_gmt":"2026-05-25T20:31:45","guid":{"rendered":"https:\/\/lastwordonsports.com\/golf\/?p=438175"},"modified":"2026-05-25T20:31:45","modified_gmt":"2026-05-25T20:31:45","slug":"liv-golf-has-bankruptcy-on-the-table","status":"publish","type":"post","link":"https:\/\/lastwordonsports.com\/golf\/liv-golf-has-bankruptcy-on-the-table\/","title":{"rendered":"LIV Golf Has Bankruptcy On The Table"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">LIV Golf has a problem.\u00a0 This year, the PIF has announced that it would <a href=\"https:\/\/lastwordonsports.com\/golf\/liv-golf-seeing-the-end\/\" target=\"_self\">cease its funding of the league<\/a> at the end of the season.\u00a0 For a big spender like LIV Golf, this means that it needs to find a new revenue source and STAT.\u00a0 The league does have a plan B that\u2019s in the works, and so do the players.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">LIV Golf Finding Funds<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For the league itself, the biggest problem is finding funding for its massive events.\u00a0 With the funding issue, the league is<a href=\"https:\/\/lastwordonsports.com\/golf\/liv-golf-postponing-new-orleans-event-due-to-business-changes\/\" target=\"_self\"> looking to restructure its finances and take a new business approach<\/a>.\u00a0 For this reason, LIV has partnered with Pirinate Consulting Group and JZ Advisors.\u00a0 All on a new independent board headed by heads of those firms, Gene Davis and Jon Zinman, respectively.\u00a0 They have experience working with companies going through some troubled times, and they have their work cut out for them with LIV Golf.\u00a0 The league has received $5 billion since its inception, and maybe that gave it a head start going into next season.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, according to recent reports, the possibility of bankruptcy is on the table.\u00a0 At least in the US, if the league can\u2019t get adequate sponsorship.\u00a0 CEO Scott O\u2019Neil is still staying positive on the issue, even<a  href=\"https:\/\/www.si.com\/golf\/liv-golf-ceo-sounds-confident-isnt-sharing-specifics\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\"> saying the following to Sports Illustrated<\/a>:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe\u2019re going to have to change some things we do, of course, and yes, we\u2019ve already made some changes,\u201d O\u2019Neil said. \u201cI definitely will not be talking through specifics of the plan, but it\u2019s a playbook that won\u2019t surprise too many people once you see it.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It will still need to rein in its budget for next season, but if they<a href=\"https:\/\/lastwordonsports.com\/golf\/greg-norman-believes-liv-golf-could-be-saved\/\" target=\"_self\"> land enough sponsorships, it is possible<\/a>.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The Players\u2019 Plans<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For the players, there are, of course, other leagues that can take them if the LIV ship starts sinking next season.\u00a0 The PGA has opened a program for players to return when Brooks Koepka made the jump.\u00a0 However, there are reports that at least a dozen players would rather retire than go back to the PGA.\u00a0 Speaking with The Times, <a  href=\"https:\/\/www.golfmonthly.com\/news\/pro-liv-golfers-retire-pga-tour\" target=\"_blank\" target=\"_blank\" rel=\"noopener noreferrer\">Anirban Lahiri talked about the biggest grievances<\/a> that LIV players have with the PGA, that being transparency.\u00a0 <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other players do have a safety net and will either fully go into retirement or fall back on another career prospect.\u00a0 Bryson DeChambeau has his YouTube channel, and it does good numbers, enough that he can do it full-time if it comes to that.\u00a0 Then there are the players who are lesser known or started professionally on LIV.\u00a0 Unless the PGA changes its policy, the players will need to find other pathways back into the professional sphere.\u00a0\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">LIV Golf&#8217;s Future<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">At the time of writing, the future of LIV Golf is still uncertain.\u00a0 The funding that it has received through the PIF has kept it comfortably afloat since its inception.\u00a0 The league has largely gotten by on its star power with former world No. 1s and big names from leagues like the PGA.\u00a0 <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So far, LIV has struggled to gain an American audience and has yet to earn a profit, all while being a big spender.\u00a0 The league has also struggled to land sponsorships throughout its short history.\u00a0 If it becomes the worst-case scenario for LIV, its top players will be fine as they have a backup plan on their own.\u00a0 If the league lives on, it will need to scale things back massively.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Main Photo Credit:\u00a0 \u00a9 Aaron Doster-Imagn Images<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LIV Golf has a problem.\u00a0 This year, the PIF has announced that it would cease its funding of the league at the end of the season.\u00a0 For a big spender like LIV Golf, this means that it needs to find a new revenue source and STAT.\u00a0 The league does have a plan B that\u2019s in [&hellip;]<\/p>\n","protected":false},"author":5429,"featured_media":438176,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","sfio_featured_image":false,"sfio_embed_code":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[15,246,200],"tags":[121,198],"class_list":["post-438175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-golf","category-golf-news","category-liv-golf","tag-bryson-dechambeau","tag-scott-oneil"],"modified_by":"Taylor Craig","_links":{"self":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts\/438175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/users\/5429"}],"replies":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/comments?post=438175"}],"version-history":[{"count":2,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts\/438175\/revisions"}],"predecessor-version":[{"id":438178,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts\/438175\/revisions\/438178"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/media\/438176"}],"wp:attachment":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/media?parent=438175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/categories?post=438175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/tags?post=438175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}