It has been well known that LIV Golf has received a lot of criticism because of its ties to the Saudi government through the PIF.\u00a0 It has also been reported that LIV Golf does not make a profit.\u00a0 Now the viewership LIV Golf brings is being put in the forefront by former champion and current PGA analyst Brandel Chamblee.\u00a0 As he points out the PGA regularly brings in millions of views while LIV struggles to break 100K.<\/p>\n
On Twitter, Chamblee replied to Josh Carpenter’s tweet that revealed that the Player’s Championship playoff<\/a> between McIlroy and Spaun garnered 1.5 million views.\u00a0 In his reply, he compared this to LIV\u2019s viewership of their finale of 55K when it was airing on prime time.\u00a0 He then disparaged LIV as not mattering.<\/p>\n \u201cCompare this to LIV\u2019s finale last year that concluded in prime time on the east coast with Rahm winning\u2026 which drew 55,000 viewers,\u201d Chamblee wrote on Twitter. \u201cPeople tune in to sports that matter.\u201d<\/p>\n Granted the 55K number is a bit off, but last year’s LIV Finale drew in 134K.\u00a0 It was this year’s final round of the opening event that brought in 54K views.\u00a0 This is most likely where the confusion comes from.\u00a0 However; one can\u2019t help but look at these numbers and think that Chamblee\u2019s point still stands.\u00a0 Meanwhile, the Players Championship has brought in a peak audience of over 6 million this year and last year.<\/p>\n Something else that Chamblee points out, in another tweet<\/a>, is how he believes that the players who jumped on LIV sold out and are currently regretting that decision.<\/p>\n \u201cThe PGA Tour is killing it and LIV is dying a slow costly death,\u201d Chamblee wrote. \u201cLIV players have seller\u2019s remorse. They want the meritocratic cachet that competing at the highest level confers but they have shown in their choice to play for LIV that they\u2019d rather have the money first and sue for the cachet. Trying to blur the distinction between gift and reward.\u201d<\/p>\n By now, it is well known that LIV Golf paid handsomely to recruit former PGA players. Some top players were offered a sum that was too good to deny. This is part of why LIV Golf\u2019s finances struggle<\/a> year after year.<\/p>\n Brandel Chamblee leaves the last tweet with a few words that certainly ring true.<\/p>\n \u201cThe audience sees right through them, and chooses to watch those that prefer to play for history and legacy.\u201d<\/p>\n It is very true that the audience sees right through the players.\u00a0 Dustin Johnson has seen diminishing support<\/a> since he joined LIV, as well as his performance waning.\u00a0 Fans are pointing to the sign-on deal he got as the reason for his lackluster play for the past year.\u00a0 This is not limited to the fans alone, even some PGA players are critical of the ones who left.\u00a0 Scottie Scheffler hit out at LIV<\/a>, saying:<\/p>\n \u201cIf the fans are upset, then look at the guys that left.\u201d<\/p>\n Despite the PGA-LIV merger<\/a> getting some support from the players with the idea of playing against each other again<\/a>, it seems that some would rather just see LIV fizzle out.\u00a0 With talks stalling and hitting some roadblocks, it feels like the merger is becoming less and less likely.\u00a0 People are saying that relations are becoming more agreeable, but it looks like some hostility remains.\u00a0 Chamblee is certainly in the ladder category.<\/p>\n Main Photo Credit:\u00a0 \u00a9 Allan Henry-Imagn Images<\/p>\n","protected":false},"excerpt":{"rendered":" It has been well known that LIV Golf has received a lot of criticism because of its ties to the Saudi government through the PIF.\u00a0 It has also been reported that LIV Golf does not make a profit.\u00a0 Now the viewership LIV Golf brings is being put in the forefront by former champion and current […]<\/p>\n","protected":false},"author":4860,"featured_media":433807,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","sfio_featured_image":false,"sfio_embed_code":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[15,246,200,19],"tags":[309],"class_list":["post-433806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-golf","category-golf-news","category-liv-golf","category-pga","tag-brandel-chamblee"],"modified_by":"yobodev","_links":{"self":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts\/433806","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/users\/4860"}],"replies":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/comments?post=433806"}],"version-history":[{"count":0,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/posts\/433806\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/media?parent=433806"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/categories?post=433806"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lastwordonsports.com\/golf\/wp-json\/wp\/v2\/tags?post=433806"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Chamblee Targets LIV Players<\/h2>\n
The Fans Also See This<\/h2>\n
What This Means<\/h2>\n